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LOCAL LUXURY REAL ESTATE COMPANY
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RESULTING OUTCOME
- Became locally known for these luxury home tours and pursued by top agents and news publications alike
- A repeatable campaign model aligned with business reputation, sales goals, and community excitement
- 50% of participating properties going into contract after a luxury home tour
GUIDED THINKING
Leading brand strategy, content strategy, and a collaborative luxury residential tour campaign as Lead Marketing Strategist, we needed to develop a repeatable local event that would bring the best of the best agents together to increase luxury home sales. We decided to position the initiative around partnership leadership and market stewardship, not transaction velocity.
CLIENT CONTEXT
A local luxury real estate company needed a way to bolster activity within its high-end speciality. In an industry so limited by competition, the idea for a collaboration-centric event campaign and refreshed local philosophy paved way for a leadership brand opportunity the company couldn't refuse.
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local luxury real estate company
EXECUTIVE SUMMARY
— KRISTA, founder & CEO
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"You Put to Words Everything I Felt but Couldn't Articulate! I Feel Like I Finally Know What We're Building, & More Importantly, Why. Thank You."
We book a limited number of shoots each year to ensure we create from a space of unlimited creativity. As such, we recommend inquiring early and often to reserve your date.
If you’re ready to work together to develop your leadership brand, I hold a limited capacity to maintain a high-touch client experience. Once full, new clients are waitlisted for the next opening.
I'm ready
[ current enrollment: to be determined ]
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